Custom Solutions that Leverage Our Unique Database And Models
In addition to our core solutions, we also offer custom solutions that
leverage our unique capabilities. Our AdvantageBuilder database and models
is a virtual "treasure trove" of data and insight into what drives pharma
and biotech product choice and what pharmaceutical and biotech companies
can do to affect prescribing. From tracking attitudes and prescribing on a
range of sales and marketing initiatives on over 500 pipeline and inline
drugs, we can help you understand what good "looks like."
Depending upon your need, we can conduct a custom analysis of the data in
our database, design a study that leverages our predictive models, and much
more. Some examples include:
- What makes a detail or visual aid most effective
- What types of messages are most effective in different therapeutics
- Trends in personal promotion execution and effectiveness. This could include segmenting by therapeutic category and specialty
- How changing frequency of rep visits affects product perceptions and prescribing, by therapeutic category
- Comparing the effectiveness of detailing using tablet PCs vs. detail aids
- Which products should be detailed first, second, and third
Learn More
To find out more, call a TargetRx representative at 1-877-U-KnowHow or
fill out
this form and we will reply within two business days.
Learn more about AdvantageBuilder